Alt welcomes new Head of Marketing


July 20, 2023

We’re excited to welcome Chris Callahan to the Alt team as our new Head of Marketing. Callahan brings a wealth of hobby knowledge as well as a passion for connecting with collectors. ‍

"I'm thrilled to be part of Alt, an industry leader with the best tech and data-driven approach in the business. The team is composed of passionate collectors who truly live and breathe the Hobby, and it's an exciting opportunity for me to showcase the incredible tools we have built — a platform created by collectors, for collectors. Together, we are set to revolutionize the collector's experience."

Prior to joining Alt, Callahan was the VP of Marketing at PWCC, where he built the marketing, UI/UX, and content teams, the mobile app, set the marketing strategy, and established close relationships with partners, collectors, and dealers across the globe. He returned to collecting in 2017 and has been a passionate member of the hobby since.

Together, were excited to embrace this exciting new chapter for Alt. Stop by Booth 2404 at The National where Chris is ready to chat with collectors about why he’s joined the Alt team, and your thoughts on how Alt can help the hobby grow.